How to Choose a CRM: A Comprehensive Guide with Checklist
Choosing the right Customer Relationship Management (CRM) system is one of the most impactful decisions for your business. The CRM you select will influence how your sales, marketing, and customer...
CRM Features Explained: From Basic Tools to Industry-Specific Solutions
CRM platforms are packed with features, but not all of them make a difference. Whether you're in sales, marketing, support, or operations, the best CRM features are the ones that...
CRM and Task Management Software: Why Teams Need a Unified System
Modern teams operate in complex, cross-functional environments where managing customer relationships is tightly linked to managing tasks and projects. The traditional separation between CRM tools and task management software no...
What Is a Sales Pipeline? Definition, Examples, Benefits
Sales teams don’t win by luck. They win by managing complexity. They know what’s in motion, what’s stalled, and what’s worth pursuing. This is the purpose of a sales pipeline....
CRM Trends 2025: Everything You Need to Know
Customer Relationship Management (CRM) systems have transformed significantly over the last decade. What started as tools for managing contacts and tracking sales activity has become a foundation for strategic operations...
10 Reasons You Need a CRM Inside Jira
Jira is the operational core of many modern organizations. Project planning, development, service delivery, and support are all executed inside it. Yet customer relationship management is often handled separately, using...
Why Use a CRM? Straight Answers to Common Questions
Choosing whether or not to implement a CRM is a defining decision for any team managing leads, sales, or customer relationships. It's easy to postpone, especially when existing tools feel...
Customer Relationship Management Process: A Complete Guide
Customer Relationship Management (CRM) is more than just a tool, it’s a structured process for managing interactions with customers across their lifecycle. When implemented strategically, the customer relationship management process...
Why We’re Building Mria CRM: The First Truly Native CRM for Jira
Jira is where work happens for thousands of teams: product development, project management, support, and operations all live there. So it’s no surprise that more and more teams are asking:...
ERP vs CRM: What’s the Difference and Which One Is Right for You?
ERP vs CRM: it’s a strategic crossroads nearly every growing business will face. It’s more than a technical decision; it’s a structural choice that shapes how your company connects workflows,...