How to Choose the Best CRM for Jira in 2025
Choosing the best CRM for Jira in 2025 comes down to deciding which approach fits your team’s reality: building a lightweight CRM with Jira templates, connecting Jira to a standalone...
Mria CRM Now Live on Atlassian Marketplace: The First Native CRM for Jira Teams
Mria Labs Inc. is proud to announce the launch of Mria CRM: CRM for Jira Teams on the Atlassian Marketplace. After years of Jira teams forcing Jira into CRM use...
10 Ways on How to Use CRM to Increase Sales and Grow Revenue
Sales are the foundation of every business. Without a steady flow of revenue, companies cannot grow, invest in innovation, or maintain long-term stability. In today’s competitive environment, sales teams face...
What is Sales Performance Management: Process, Metrics, Examples and Best Practices
If you want to increase revenue growth while improving sales team performance, sales performance management (SPM) is for you. Sales Performance Management is the structured process of planning, tracking, and...
Why CRM is Important for Small Business?
A Customer Relationship Management (CRM) system is indispensable for small businesses as it facilitates customer management throughout the entire customer life cycle and sales pipeline. It helps to keep clients...
Is Jira a CRM? What You Can (and Can’t) Do in Jira
Is Jira a CRM? Not by design, but many teams try to make it one. If your business already runs on Jira, it’s tempting to manage your customer relationships there...
Mria CRM for Jira Releases Visual Preview of Core Modules
Today we’re releasing the first visual preview of the four core modules that will power Mria CRM for Jira: Leads, Deals, Contacts, and Companies. These modules form the foundation of...
What Is B2B Sales: Strategies, Process, Tools, and Examples
B2B sales is the structured process by which businesses sell products or services to other businesses. These transactions are complex, involve multiple stakeholders, and often require custom solutions, long sales...
Key Components of CRM Systems: The Complete Overview
A CRM system is more than a customer database. It's a structured ecosystem of modules and tools that empower sales, marketing, and customer service teams to collaborate, automate, and grow....
What Is Atlassian Forge? FAQ & Answers
With the recent announcement that Atlassian will end support for Connect in 2026, Forge is no longer just the recommended approach; it is the future of cloud app development for...
How to Choose a CRM: A Comprehensive Guide with Checklist
Choosing the right Customer Relationship Management (CRM) system is one of the most impactful decisions for your business. The CRM you select will influence how your sales, marketing, and customer...
CRM Features to Look For in 2025: The Complete Guide
CRM platforms are packed with features, but not all of them make a difference. Whether you're in sales, marketing, support, or operations, the best CRM features are the ones that...