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Why Migrate to Jira Cloud? Everything You Need to Know Before Atlassian Cloud Migration
As Atlassian phases out Data Center and focuses on Cloud-first innovation, many teams are considering migration to Jira Cloud to gain scalability, automation, and new level security. The platform’s latest...
New in Mria CRM: Activities Module and Enhanced Jira Integration
We are excited to announce two major updates in Mria CRM for Jira: the Activities module and enhanced Jira integration. Both features are designed to help Jira teams manage customer...
How to Choose the Best CRM for Jira in 2025
Choosing the best CRM for Jira in 2025 comes down to deciding which approach fits your team’s reality: building a lightweight CRM with Jira templates, connecting Jira to a standalone...
Jira Risk Management: A Practical Guide for Agile Teams in 2025
Agile is built on speed and adaptability. Teams move fast, releases happen often, and change is constant. But in this rush to deliver, one thing quietly slips through the cracks:...
Mria CRM Now Live on Atlassian Marketplace: The First Native CRM for Jira Teams
Mria Labs Inc. is proud to announce the launch of Mria CRM: CRM for Jira Teams on the Atlassian Marketplace. After years of Jira teams forcing Jira into CRM use...
10 Ways on How to Use CRM to Increase Sales and Grow Revenue
Sales are the foundation of every business. Without a steady flow of revenue, companies cannot grow, invest in innovation, or maintain long-term stability. In today’s competitive environment, sales teams face...
What is Sales Performance Management: Process, Metrics, Examples and Best Practices
If you want to increase revenue growth while improving sales team performance, sales performance management (SPM) is for you. Sales Performance Management is the structured process of planning, tracking, and...
Why CRM is Important for Small Business?
A Customer Relationship Management (CRM) system is indispensable for small businesses as it facilitates customer management throughout the entire customer life cycle and sales pipeline. It helps to keep clients...
CDP vs CRM: What is The Difference?
Effectively using customer data is a complex challenge that requires knowing where to find it, how to interpret it, and how it supports your business strategy. Different goals call for...
Is Jira a CRM? What You Can (and Can’t) Do in Jira
Is Jira a CRM? Not by design, but many teams try to make it one. If your business already runs on Jira, it’s tempting to manage your customer relationships there...
Mria CRM for Jira Releases Visual Preview of Core Modules
Today we’re releasing the first visual preview of the four core modules that will power Mria CRM for Jira: Leads, Deals, Contacts, and Companies. These modules form the foundation of...
What Is B2B Sales: Strategies, Process, Tools, and Examples
B2B sales is the structured process by which businesses sell products or services to other businesses. These transactions are complex, involve multiple stakeholders, and often require custom solutions, long sales...